Don’t we all know the struggle of jeans-shopping: spending hours trying to find the perfect pair and eventually losing any hope? Just because they fit doesn’t mean they make you feel good. I mean, I did manage to squeeze into these tight bastards, thank you, but I can’t help but feel these skinny jeans don’t make me look skinny at all. This is just not right.
With this in mind, SPANX, a veteran in body-shaping foundation garments for women, decided to introduce their first denim products into the market. Just like their helpful undergarments, these jeans come with a promise to work wonders and make your silhouette appear just as fabulous as you deserve it. If this is true, does it mean the future is here already?
The jeans are currently available in two styles, the Slim-X and the Signature, as well as several washes that serve some purpose too. The faux faded wrinkling (called whiskering) and the dark wash are also helping the illusion of slimness.
“The magic of Spanx does not come in the tightness of the jean, but in the Spanx magic tummy panel hidden inside the Slim-X jean and in a uniquely designed wide, shaping waistband on the Signature style. So, all the results are achieved through hidden panels and Triple Thread Technology, ” Sara Blakely, the founder of Spandex, told The Washington Post. “We used the most premium fabrics combined with special wash treatments to create the softest jeans ever.”