On November 30, ambassadors and friends of M · A · C Cosmetics, Dance4Life and Orange Babies met at Hudson’s Bay Amsterdam to work for World Aids Day.
Ambassadors and make-up artists were behind the counter in the M.A.C counter at Hudson’s Bay Amsterdam to sell as many VIVA Glam lipsticks as possible. M.A.C Cosmetics has been donating the entire proceeds of Orange Babies and Dance4Life through World Aids Day for a number of years with World AIDS Day (MAF). All parties are closely involved in the fight for a world without HIV & AIDS.
Brand Manager Benelux of M.A.C Cosmetics Pieter Hertecant handed over the € 329,000 check to the ambassadors. Natasja Froger did this on behalf of Orange Babies and Anika de Groot on behalf of Dance4Life. This special donation gives Orange Babies and Dance4Life the opportunity to successfully continue their projects.
In addition to the ambassadors, celebrities and influencers have also committed to World Aids Day today. These are Barbara Sloesen, Stijn Fransen, Martijn Koning, Mayday, Loes van Delft, Dominique Candido, Esmee Rudolf, Graziella Ferraro, Cato van Ee, Maureen Powel, The Fashion Composers and Joshua Walter.
#MACcares #VIVAGlam #everydayisworldaidsday
M · A · C AIDS Fund
The mission of the M · A · C AIDS Fund (MAF) is to help people from All Ages, All Races, All Genders who are affected by HIV / AIDS. For 25 years, M ∙ A ∙ C has been donating for the fight against HIV / AIDS.
M.A.C has a partnership with the strongest, most visionary and progressive organizations that fight this epidemic. Reactive, fast and alert, the MAF celebrates humanity, life, creativity and individuality.
M.A.C wants to make a difference with every VIVA Glam lipstick sold. 100% of the sales price of VIVA GLAM Lipstick is donated for the fight against HIV / AIDS. To date, the campaign has raised more than $ 490 million USD.
More information via www.macaidsfund.org.
Dance4Life dances to HIV / AIDS, unplanned pregnancies and sexual violence are out of the world. Unsafe sex has become one of the biggest and fastest growing health threats for young people worldwide. Dance4Life works together with young people on a future in which they can make healthy sexual choices themselves. They are involved and inspired with the universal language of dance and music. The Dance4Life work takes place in 14 countries, including the Netherlands, and has already reached more than 2 million young people. More information via www.dance4life.nl.
Orange Babies aspires to a world where babies are no longer born with HIV, and we aim for a society where mothers, children and young people, who experience the HIV epidemic, have a fair chance of a future. The Dutch foundation was founded in 1999 by three passionate gentlemen from the world of make-up, fashion and design. They joined forces to work on an HIV and AIDS free world. At this moment, Orange Babies initiates and supports around 20 projects in Namibia, Zambia and South Africa; countries that have been hit hard by HIV / AIDS. In our programs we offer vulnerable children and adults access to HIV testing, condoms, medication, counseling, information, nutrition, care and education. Orange Babies, for example, fight against the consequences and the causes of the epidemic. More information via www.orangebabies.nl.