Spanning 2600sqft, the new dunhill store in New York’s Hudson Yards development showcases the best of British luxury menswear in a relevant and approachable way.
A modern language of retail design builds an engaging visual conversation. Engineering and craftsmanship are combined to create a contemporary space through the interplay of bronzed brass and walnut wood, together with leather and metal details – recognizable codes of the house.
The grey marble store front takes inspiration from the facade of dunhill’s 1950s South Rodeo Drive store. White wood paneling frames the collections of Creative Director Mark Weston. Walnut burl cabinets, housing men’s accessories, are inspired by the original furniture from London’s Duke Street and Paris’ Rue de la Paix stores. Fluted metal details recall the textures and finishes of the iconic Rollagas lighters.
“dunhill has traded in New York City for decades, from Rockefeller Centre to Madison Avenue. Hudson Yards is the next wave of retail and we are thrilled to be there from the start. We are part of the fabric of the city and we keep moving with it,” comments CEO Andrew Maag.
Featuring a curated selection of luxury pieces, the store will house ready-to-wear, alongside leather goods and fine accessories showing the different facets of the dunhill man’s wardrobe.